Claudia OradanMar 16, 20213 min readHow to Reduce Prejudice and StereotypingPrejudice is a judgement based on feelings about a member of a particular group. It is a human instinct that is believed it has evolved...
Claudia OradanFeb 7, 20214 min readSocial Media and Customer Service Today(Photo: becominghuman.ai) There are two types of customer service: internal customer service and external customer service. Internal...
Claudia OradanFeb 7, 20214 min readGender Gap and Compensation(Photo: nbcnews.com) Gender Gap in terms of compensation means that women generally get paid less than men for doing the same job. This...
Claudia OradanFeb 3, 20215 min readMarketing Myopia - Everything You Need to Know(Photo: Intellectual Indies) What is marketing? Many would define marketing as a sales representative of a firm visiting without...
Claudia OradanFeb 2, 20215 min readBurger King vs. Burger King - Trademark Infringement Case Study(Photo: news-gazette.com) In this week’s case analysis we study the case of Gene and Betty Hoots, who came up with the name Burger King...
Claudia OradanFeb 2, 20216 min readMarketing Mix: Netflix vs. YouTube (4 P's)Entertainment is one of the most profitable industries in the United States (and probably the rest of the world), this is especially true...